0 Major Disadvantages Of Hiring A Freelance Logo Designer!

You are very true about the cost effective freelance logo designers but have you ever wondered why they are offering the same kind of hard work and expertise that a professional graphic design company does in such a low price?

The answer is so simple and that is, a logo designer you are hiring might be inexperienced, amateur or a FRAUD!

Inexperienced:

If he is inexperienced, he would definitely like to add a shine in his portfolio by working for clients’ free lance. That way, he will not only gain experience but trustworthiness as well. He will be able to join a professional graphic design organization as well in future but for this, he will have to start it from a very low price so as to gather attention.

Amateur:

He has just completed his graphic designing course, He has no experience so he want to try his hands over those small business owners who doesn’t have the experience of handling people as well. So at the end of the day, business survives. Amateur graphic designers are no way a good idea for those business owners who are much serious about their business representation, whether its in a form of a corporate identity or anything else.

Fraud:

The rate of online fraud has been drastically increased in the past few decades. Therefore, clients have been extra wary about their decision regarding online shopping. You can expect online frauds from freelance logo designers online as well. On the other hand a credible professional graphic design company will think twice of risking their online reputation.

Hence, the preceding three disasters can happen to you as well if you opt for a freelance graphic designer. A piece of advice is that, if you really want to hire them in spite of the above told known problems, then you should conduct an extensive research on them.

0 Review: Overpricing In The Logo Design Industry

As logo designing is a highly significant and creativity based professional field, it is apparent that an expert logo designer will charge you a high price to design your logo. However it’s not true that “every” skilful logo designer charges un-payable costs, the only problem is to find such logo designer who is good with his art form nonetheless charge reasonable price which can be affordable for every small business owner. All you need to do is to look around, you will find one for sure.

In the article; “Overpricing in the logo design Industry – Affordable Logo Design is a Must for Small Business” the process of how to hire such professional business logo designer who can design you a nice logo in a cost-effective price is soundly explained. Click here to read this edifying article.

0 Ways to Avoid Logo Design Blunders

Logo design represents a business. Logo design attributes such as typefaces, fonts, colours or images act as messengers to convey company’s message to its potential customers. It brings awareness to potential customers about company’s business. If the logo fails to communicate about corporate brand; then it can no longer stay in the market as one shown below:

There are some common blunders which result in an ineffective logo design but there exist ways to avoid them. They are listed below:

• Avoid Clipart logos as many clipart images are widely distributed, so one can easily recognize your ‘borrowed logo’; therefore avoid amateurs as logo design demands professionalism.

• Don’t create meaningless logos; its better that your logo should stand for some purpose.

• Avoid using special effects for a logo without setting the ground for it, it’s wiser to sketch your logo on a paper first and see how it stands out in black and white. Once you’re satisfied; then you should rely on PC to insert special effects which can really bring value to your logo.

• Never use a banner logo as logo is your brand identity; it’s not just a web advertisement.

• Text-only logo is incapable to represent business in style; you should incorporate some visual elements to position your business at a distinct place in the market.

• Logos with complex typography or images are not wiser to use, it’s better to keep the logo as simple as possible.

• Avoid using unnecessary inclusions such as (Inc, co or Ltd) to a logo as it may lead to a copyright issue.

• Don’t use a multicolor logo; insert those colors in a logo which reflect your business effectively and efficiently.

• Never adopt any logo trend to create a logo. Think to create something original to make your logo leap out.
  

Conclusion: Preceding blunders should be considered beforehand while creating a logo design. Therefore a logo must be design in a way to make your prospect/customer SMILE (Sensible Memorable Interesting Limited Exciting).